Tech packaging article - 1
Reedbut Group Ltd, a UK-based designer and manufacturer of bespoke cardboard packaging, introduces a brand new range of universal protective packaging solutions for games consoles, laptops, TVs, and more.
The problem of e-waste
67% of 18-24 year olds are more likely to buy refurbished tech, with e-waste being a top priority for an age group looking to reduce their environmental impact. This includes the packaging in which refurbished products are shipped. Reedbut Group are aiming to eliminate the need for single-use supplemental packaging inserts, launching a new range of 100% recyclable cardboard packaging that protects refurbished tech items in transit.
“A lot of packaging for refurbished tech, like laptops or consoles, uses a standard cardboard box with foam or polystyrene fittings added inside to stop the contents moving around,” says Stuart Deaton, Customer Experience Director at Reedbut Group. “We want to try and replace those with a fully cardboard solution, so all the packaging is 100% recyclable.”
No compromise on security
The new packaging utilises a unique set of adjustable cardboard inserts, designed to fit:
Games Consoles
PS5 Digital & Disc Drive | PS Pro | PS4 | PS3 | PSP
XBOX | XBOX One | XBOX Series X | XBOX Series S
Nintendo Switch | Switch Lite | Switch 0LED
TVs from 24” to over 100” screens
Laptops, phones, and wearable tech
Custom boxes designed around the products themselves reduce empty space and movement during transit. The adjustable cardboard inserts featured in Reedbut Group’s new range guarantee a cost-effective, lightweight, environmentally-friendly way to keep tech devices protected. Each box design features an exclusive locking closure mechanism with no need for plastic or tape to keep it secure.
Sustainable innovation
Reedbut Group specialise in bespoke cardboard packaging, with a large sector of their customers requiring secure packaging optimised for transport and storage costs. When it comes to the protective power of corrugated cardboard, they know their stuff! They continually use their decades of expertise to satisfy customers’ needs to move toward more sustainable and plastic-free packaging.
For more information on Reedbut Group as a packaging designer and manufacturer: www.reedbut.com
For more information on the new tech packaging range: www.reedbut.com/industrial-protective/
Register to visit Reedbut Group at the upcoming Packaging Innovations show: https://www.packagingbirmingham.com/