TNT GROUP, with its historical and structural origins in Europe and Asia, is led by co-founders Thomas Diezinger and Toby Cattermole, overseeing the Paris and Hong Kong offices respectively. In 2017 the company expanded its global presence by establishing an office in the US, headed by Boris Schaefer. Recognizing the incredible potential of the Chinese market and its unique business landscape, the TNT GROUP took a significant step in 2023 by opening an office in Shanghai, headed by Patrick Ng (吴盛铨). Under his leadership, the group successfully exhibited for the first time at LUXE PACK Shanghai last April, marking a significant milestone for the TNT GROUP.
Patrick Ng (吴盛铨) has over 25 years' operational experience in the cosmetics packaging industry, from both brands (Coty, Avon) and manufacturing experience. Patrick Ng will leverage his extensive international and national network, business development skills and intrinsic knowledge of China to foster long-lasting, trusting relationships between TNT GROUP and locally-established Chinese or international beauty brands.
"TNT GROUP positions itself not as a manufacturer, but as an expert in engineering and design, mastering the constraints of complex packaging development. They have the strength and ability to translate creative ideas into real and technical industrial projects while establishing strong relationships with brands, to deliver the highest quality finished products, on time. "So I will be the point of contact for brands in China." Patrick Ng (吴盛铨) explains. "I work in close collaboration with the TNT GROUP’s team located in Hong Kong, which maintains direct contact with their local industrial partners. Our objective is to ensure proximity and responsiveness on familiar ground for our customers. Additionally, our connections with our offices in Paris and New York enables us to bridge continents when necessary, with a comprehensive understanding of unique market dynamics for each region." he adds.
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How will you support the development of TNT GROUP’s activities in China ?
Patrick Ng (吴盛铨) : "In addition to informing my own network, I will follow three key strategies. Firstly we will actively participate in trade fairs and specialized events to enhance the visibility of the TNT GROUP in the Chinese market and showcase our capabilities. LUXE PACK Shanghai marks our initial step, and we have plans to exhibit at other prominent events such as China Beauty Expo in Shanghai and Guangzhou and Cosmoprof Asia in Hong Kong. By maintaining a regular presence, this helps brands to remember us. The second strategy involves establishing strategic alliances with local partners that we have identified as key players. These alliances will enable us to showcase our products to our target customers and also enhance our presence and visibility in the market. Finally, we will engage with the appropriate communication networks and platforms to further enhance our storytelling and build a stronger presence to promote the TNT GROUP."
In your opinion, what are the strong points of TNT GROUP ?
Patrick Ng (吴盛铨) : " We have a deep understanding of the premium and luxury segment and are skilled at bringing brands' creative ideas to life with utmost faithfulness to the original concept. Our engineering team, working closely with trusted partners, consistently finds technical solutions for highly complex problems. TNT GROUP plays a pivotal role between creation and artistic production delivering luxury products within agreed timelines and securing the supply chain. We have the ability to merge an creative vision with precision and technical excellence – to deliver a product beyond the customers’ expectations in a process that is seamless."
What would you like to say to Chinese brands and international brands, rooted in China ?
Patrick Ng (吴盛铨) : "In fact, the message would remain the same. Count on us and trust us. You can trust us just like historic, world-renowned luxury brands already do. We possess the expertise to bring your ideas to life and exceed your expectations! Choose us as your partner to elevate your brand to new heights. Trust us to enhance your brand’s value embodying luxury in each creation through our expertise in materials and craftsmanship to enhance the allure of your brand and captivate discerning customers."
What do the creators of new Chinese brands in particular need to understand?
Patrick Ng (吴盛铨) : "Indeed, numerous new brands are rapidly emerging in China. Their primary challenge is to gain consumer trust, which in the Chinese market hinges on successfully launching a new product right from the start, often within a very short time frame. To meet these challenges, it is crucial to collaborate with experienced and reliable partners who can consistently deliver high quality production and a secure supply chain. This is precisely what we guarantee."
TNT GROUP BRINGS YOUR IDEAS TO LIFE
TNT Group develops and manufactures high quality products made of metal - zamak, aluminium, brass, stainless steel - and plastic for the fragrance, make-up and skincare industry, such as: caps, shells, decorative plates, luxury boxes and packaging with applicator.
The company distinguishes itself by the high level of manufacturing and finishing quality of its products and the engineering know-how of its team, able to technically optimize the artistic creations of its customers.
Since 2013, TNT GROUP asserts its leadership in design and manufacturing of iconic pieces. 45 people are involved in Paris, New York, Hong Kong and Shanghai’s offices.