This extra step consumes vast quantities of water, energy and time, thus resulting in material that will ultimately need to be disposed of. This step does not help support the Circular Economy. However, that has all changed now with the introduction of SmartCycle® the latest heat-shrink-sleeve label films from kp.
SmartCycle® from Klockner Pentaplast (kp) is a unique PET label film that, when used with washable inks, allows recyclers to completely skip the de-labeling process. It can be run through the entire recycling process, right along with the PET bottle or container to which it is attached. SmartCycle® label films have no negative effects on the recycling process, such as clumping or slowing down the line.
The result is a major reduction in the disposal of packaging materials, and a greater yield of post-consumer recycled material. Thereby increasing the amount of post-consumer recycled material available to the market, whilst at the same time, decreasing demand for virgin materials. In addition, it eases the pressure on non-renewable resources.
This increased amount of PCR material can then be used for production of new PET products such as bottles, containers, and label film itself and a major announcement on this topic is due soon from kp.
Gold Award-winning Sustainability
The ‘Sustainable Protection of Everyday Needs’ is more than just the company’s motto. It is woven into the very fabric of everything they do and part of its kp’s commitment as featured in its their innovative ‘Investing In Better’ strategy. Recently kp was awarded a gold rating in sustainability from EcoVadis in 2022. This accolade places it within the top 3% of global plastic manufacturers.
All SmartCycle® heat shrink label films have excellent shrink-rate properties which allows them to be used with virtually any geometry bottle currently in production. Furthermore, as they have superior printing capabilities there is also no need to limit colour options. This in turn opens the door to 360° branding opportunities. Many major global brands have already employed SmartCycle® films to their advantage and kp are keen to help other companies to achieve their sustainability goals by utilising this high performance label-film today.
This content was sponsored by Klöckner Pentaplast (kp).