Rule-breaking dark chocolate brand, FATSO, is introducing travel-sized bars of its best-selling flavours to expand its route to market.
Targeting on-the-go, travel, hospitality and office catering sectors, the new mini bars are all set to challenge the boring and deliver epic, dark chocolate deliciousness to jet setters, holiday makers, coffee shop goers and office workers nationwide.
FATSO’s new 40g chocolate bars will be available this month to hotels, airlines, catering companies and cafes in three delicious flavours.
“At FATSO, we believe chocolate, like life, should be less savoured and MORE devoured. We’re all about the big chunk, which is why when we launched our delicious bars, we did so with a big bar weighing in at 150g. Our decision to go big on mini bars is in response to a clear demand for a big chunk in a smaller eat, for those afternoon pick-me-ups, high flying snacks and mini-bar moments,” says FATSO co-creator, Ella McKay.
“We’ve kept the chunk, the ethics, and the deliciousness, and brought you a mini bar, big enough to experience FATSO in full force, but not big enough for sharing,” adds Ella.
FATSO is transforming three of its big 150g bars into super chunky snack-sized treats, ideal for those looking for a chocolate bar to enjoy on the go. The three flavours are:
Home Run 60% cacao bar takes inspiration from the US baseball game with its bumper chunks of salted pretzel, whole almonds and honeycomb.
Nan's Stash is 70% cacao and pays homage to sneaky snacking Nanna’s everywhere. Nan’s biscuit tin in a bar; it’s packed with peanuts, toffee and digestive biscuits.
Kings Ransom enrobes the majesty of whole pistachios, crunchy cocoa nibs and a hint of mint, all set in the finest Colombian dark chocolate (60% cacao) to create a right, royal rhapsody of a chocolate bar.
FATSO embraces the best and most audacious ingredients that break category conventions but retains (and exceeds) consumer expectations for high quality, ethical chocolate. FATSO sources its single-origin cacao from family-owned Luker’s Chocolate in Columbia, which has been awarded the highest chocolate classification, Fino De Aroma. All of the bars are packaged in a 100% recyclable box with vegetable ink print and a home compostable flow wrap inside.
FATSO’s 40g bars are available to retailers, cafes, airlines, catering and hospitality venues nationwide (RRP £2.75-£3.50). To find out more visit www.sofatso.com or email sales@sofatso.com