SIG’s next-generation family-size packaging combivita has won the coveted German Packaging Award in the category ‘Functionality and Convenience’. The jury was particularly impressed by its tethered closure truTwist, which judges evaluated “is very simple and thus easy to use, even for people with physical challenges”.
The jury continued its acclaim: “The large opening combined with the slanted top, makes for easy pouring right down to the very last drop. The lid remains firmly attached to the packaging after opening – complying with the EU Single-Use Plastics Directive. The lid easily snaps into place when opening, so does not interfere with pouring. An audible click gives reassurance that the lid has opened and closed securely. All in all, combivita is a successful solution which is easy to handle for consumers.”
The German Packaging Award is Europe’s most renowned showcase for packaging and one of the most important international, cross-sector and cross-material competitions. Highly competitive and attracting entries from many countries, the German Packaging Institute (dvi) honours innovations and the best solutions in packaging across ten categories – from seemingly small but groundbreaking details to fundamental innovations. Winners of the award are also nominated for the WorldStar of the World Packaging Organisation (WPO).
Dr Bettina Horenburg, Director Corporate Communications at Siegwerk Druckfarben and board member of the German Packaging Institute (dvi) commented on this year’s competition: “If you want to see outstandingly creative and intelligent packaging innovations, look no further than the winners of the German Packaging Award. It is extremely remarkable that the companies have not allowed the adversities caused by Covid-19, the energy crisis and supply chain problems to get in the way of their innovative and creative power.”
The combivita aseptic carton pack from SIG provides the next level of convenience and differentiation and is optimally tailored to the needs of busy families. Standing out on shelf and with flexibility in the filling process, combivita also meets the changing needs of the beverage industry.
Morshed Kamal, Senior Product Manager at SIG: “We are super proud of this prestigious award for our highly convenient and functional combivita family-size carton pack. For us, it is the best proof that our innovation strikes a chord in these changing times and is ideally suited to meet the demands of the industry today and tomorrow.”
Developed based on extensive consumer-centric research, combivita provides a competitive edge for beverage manufacturers. Available in three volume sizes (500, 750 and 1,000 ml), combivita has a slanted top and wider opening to ensure smooth and easy pouring, thanks to the tethered truTwist closure, which is 32.5mm in diameter. The organic curve on the back adds to its elegance and makes it easier for consumers of all ages to handle in multiple occasions. combivita also has a very favourable environmental footprint, with 100% of the paperboard sourced from FSC™-certified forests and other controlled sources and using 100% renewable energy during the manufacturing process.
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