VPK Packaging UK & Ireland, part of VPK Group, has announced the appointment of Kate Kelly as Sales Manager for its Limerick site.
Kate brings extensive B2B sales and leadership experience, most recently as Head of Distribution UK & Ireland at Ecolab, where she led regional distribution strategy and customer experience initiatives. She previously held senior sales leadership roles at Ecolab and Lyreco UK & Ireland, developing strong expertise in commercial growth, team leadership and customer partnership.
Her appointment underlines the company’s commitment to strengthening its presence in the region and delivering high-quality, tailored packaging expertise to both established and emerging brands.
Adam Platts, Sales & Marketing Director at the VPK Packaging UK & Ireland, said: “We are delighted to welcome Kate to the team. Her understanding of complex customer needs, combined with her strategic approach to sales, makes her an excellent fit to lead our commercial efforts in Limerick and beyond. This appointment supports our continued investment in people, capability and customer service excellence.”
Based at VPK Packaging’s Limerick facility, Kate will work closely with customers across sectors including food & beverage, consumer goods and ecommerce logistics, helping brands navigate evolving packaging demands around supply chain performance, sustainability requirements and operational efficiency.
Kate added: “I am thrilled to join VPK Packaging and work with such a dedicated team. VPK’s focus on quality, innovation and partnership aligns with how I believe packaging should support customers, as a strategic enabler of performance and growth.
“I look forward to building strong relationships across the market and contributing to the company’s momentum here in the region.”
Kate’s appointment strengthens VPK Packaging’s commercial leadership as the business scales its capabilities in line with customer demand and market opportunities across Ireland and the UK.
To find out more please visit: www.vpkgroup.com