The sustainable packaging industry welcomes a new powerplayer: LEEF and Wisefood are joining forces! After acquiring Wisefood from Garching in December 2024, Palm leaf specialist LEEF from Potsdam now officially announces the merger of the two companies. Two of the most innovative brands in sustainable packaging are coming together, creating the perfect synergy.
What does this mean?
• Expanded distribution channels: LEEF benefits from Wisefood’s successful e-commerce strategy, while Wisefood gains new opportunities in offline retail.
• Greater efficiency & scalability: Synergies and streamlined structures create a powerful supplier for all order sizes – from individual packages to large-scale deliveries.
• Future growth: Alongside the merger, LEEF is launching a new financing round to secure additional growth capital.
Strategic Realignment with a Clear Growth Focus
The merger comes with a strategic restructuring of the leadership team: Jens Christoph, formerly CFO, takes over as CEO, bringing extensive experience in corporate finance to drive the company's growth. Eva Unruh, a seasoned finance expert and entrepreneur, steps into the role of CFO, bringing her leadership experience from international companies. Robert Fenyvesi joins as COO, leveraging his expertise in international logistics and sales. LEEF founder Claudio Fritz-Vietta transitions into a strategic advisory role as a shareholder, contributing his extensive experience, industry knowledge, and vision to drive sustainable growth.
The "New" LEEF – A One-Stop Shop for Sustainable Packaging
LEEF is a leading provider of sustainable packaging solutions, offering eco-friendly tableware and innovative take-away packaging made from CO₂-neutral and compostable palm leaves. With the merger, the product range expands to include edible straws, cups, and other innovative Wisefood products. As a full-range supplier, LEEF will cater to all order sizes – from its own web shop and Wisefood’s and LEEF’s Amazon stores to platforms like OTTO & eBay, as well as pallet and container deliveries for B2B clients.
Holding international patents in leaf-based packaging, LEEF is a global leader setting new standards for sustainable packaging without compromising on quality or design. Sustainability is not just a marketing strategy but the foundation of long-term growth and economic success. The company is committed to authentic sustainability over greenwashing and actively protects one square meter of rainforest for every plate sold through its LEEF unlimited initiative, featured at festivals like Lollapalooza, Karneval der Kulturen, and Garbicz.
All palm leaf products offered under the LEEF and Wisefood brands are made from a naturally climate-neutral material, setting new benchmarks in sustainability.