Selenis is a global company committed to creating innovative polyester solutions that address the growing demand for recyclability and eco-efficiency, especially in industries with short product lifecycles. As a leader in sustainable materials the Portuguese subsidiary of IMG Group, is driving innovation. Selenis prioritises product design that aligns with recyclability and circularity, reducing the reliance on virgin materials and emphasising the recycling of plastics within the closed-loop system.
Culturally the company has an inherent focus on putting customers at the centre of their thinking, through every touchpoint of company interaction. This demonstrates itself in the way that they have streamlined and defined their four eco-friendly pathways to products so companies can make choices based not only on performance but also on providing a responsible approach to the future and creating value to society – in a simple and understandable way. Selenis define their sustainable product pathways as:
Circular Economy (CE) resins. As fully recyclable materials in PET RIC1 recycling stream, CE resins contribute to a circular economy by allowing materials to be reused after collection, minimizing future waste and promoting resource efficiency by multiple utilizations. Selenis R&D and Innovation teams are adjusting product recipes so that in the future all markets and applications have fully recyclable resins.
Eco resins. Made from up to 80% post-consumer recycled materials, provide a sustainable alternative to traditional plastics, guaranteeing the same virgin-like properties. By using Eco resins, brand owners can reduce their carbon footprint and contribute to a circular economy. These resins are certified recycled, ensuring traceability on this segregated recycling approach.
Clear resins. Produced with up to 100% mass-balanced recycled content, certified to the ISCC Plus standard, offer a transparent and sustainable solution. The ISCC Plus certification ensures that the recycled content is used throughout the supply chain, as all involved players during the process must be equally certified.
Bio-based resin. Aligned with Selenis vision of reducing the industry's reliance on fossil materials, they have developed PET and PETG resins containing up to 30% bio-based content. This innovation has resulted in an up to 40% reduction in LCA (Life Cycle Assessment) compared to traditional fossil-based resins.
Underpinning these pathways is Selenis’s focus on accomplishing their decarbonisation strategy and recent commitment to setting science-based targets through SBTi. This is accompanied by their actions in making Life Cycle Assessments (LCA) as a key part, not only to their sustainability strategy, but also for product development, providing them with a detailed view of the environmental impacts of products, from raw material extraction to the point they leave their production sites. Since 2022, Selenis has been calculating the environmental footprint of their most significant products, and by 2023, had completed LCAs for the entire product portfolio using a cradle-to-gate approach. This approach, following ISO 14040 and ISO 14044 standards, allows them to focus on the environmental impact of PET resin production up to the point it leaves the facilities.