Roberts Metal Packaging will unveil a brand-new stand at this year’s Packaging Innovations & Empack 2026 to showcase its proven capabilities in decorative finishes and functional design in aluminium packaging as well as presenting its latest industry accolade.
Roberts will present a selection of premium aluminium jars, caps and closures designed for sectors including personal care, cosmetics, pharmaceuticals, food and household goods. A key feature will be Roberts’ shortlisted Metal Pack of the Year: Decorative & General Line for the UK Packaging Awards 2025 which recognised its collaboration with natural cosmetics brand Puralpina. Here Roberts provided an aluminium packaging solution combining sustainability and contemporary design for Puralpina’s 100% Natural Deo Crème range.
“By showcasing our industry-recognised collaboration with Puralpina we’ll be giving visitors the opportunity to see first-hand how design excellence, material innovation and sustainability can be integrated into commercially-scalable metal packaging,” explains Kirsty Taylor, Sales and Marketing Manager at Roberts Metal Packaging.
The Puralpina packs include full-size 50ml jars and compact 15ml travel versions, manufactured in Roberts’ London facility using fully automated, state-of-the-art press lines. Designed with smooth radii, light knurling on the lids for improved grip and EPE liners for enhanced seal integrity, the packaging delivers both premium aesthetics and functional performance. Aluminium was selected as a permanently available, infinitely recyclable material, aligning the packaging solution with Puralpina’s environmental values.
Packaging Innovations & Empack is widely recognised for its emphasis on networking, knowledge-sharing and live demonstrations, making it an ideal environment for meaningful, practical conversations around packaging performance and design. Where international shows attract a broader European audience, Packaging Innovations & Empack enables Roberts to strengthen its long-standing relationships across the UK market and support future projects.
“With increasing consumer and regulatory focus on recycling and material responsibility, our aluminium solutions enable brands to meet environmental goals while maintaining premium aesthetics and functionality. We’ll be using our attendance to highlight how aluminium is a truly circular material, infinitely recyclable without loss of quality,” continues Kirsty Taylor.
“Our Roberts’ team will be available to show visitors a wide range of finished packaging examples, explore compatibility with existing jars and bottles and discuss how we could support upcoming projects, whether that’s launching a new product, refreshing an existing range or transitioning from materials with lesser-recycling credentials compared to metal. In an industry that’s constantly evolving from emerging trends to sustainability priorities, face-to-face conversations at trade shows are invaluable.”
For more information or to arrange a meeting at the show, please contact the Sales Team at salesteam@roberts-metpack.co.uk or on +44 (0)20 8320 9500.