BEAUTY Box is a two-in-one collection of luxury boxes, made from 100% FSC®-certified paper, in which the opening mechanism stands at the core of both the development process and the customer experience. It was conceived as a solution combining gift box and integrated presentation display. Its innovative structural engineering invites a fluid, that conveys a sense of discovery.
Upon opening, a discreet lever-effect mechanism comes into play: the inner tray naturally tilts forward, revealing the products with elegance. Without artifice, the box instantly becomes a presentation tool, transforming the discovery into a scenographed, intentional and memorable moment.
« This collection is part of a context in which the art of giving and the pleasure of receiving are inseparable from the luxury experience. Ceremony, gesture and the rhythm of revelation play a decisive role in value perception. With BEAUTY Box, packaging goes beyond its primary function to become a vector of emotion, serving brand storytelling. » underlines Marianne Wenzel, Innovation Director at RISSMANN
The BEAUTY Box collection is available in three formats designed for the presentation of perfumes, beauty and makeup products, as well as jewelry, charms, accessories, and precious items (JWLRY Box). Other formats available upon specific request.
The exterior of the boxes is finished with ICON Glam Sand White fine paper, from the ICON Glam collection developed by IGEPA. Its mineral, subtly textured surface gives the box a sober, elegant and tactile presence.
The interior is produced in ICON Glam Metallic Pastel Brown, with a delicately shimmering appearance. It is fully customizable, offering the possibility to integrate various materials according to brand requirements, including velvet-touch papers made from eucalyptus fibers, cellulose-based bio-foams recyclable together with cardboard, or any other solution developed tailor-made by RISSMANN.
Each format retains its own character while forming part of a homogeneous, contemporary and refined visual identity, shared across the entire trilogy. Decorations and finishes are executed in gold hot foil stamping, emphasizing the collection’s luxury positioning.