
Mainetti, a global leader in retail packaging solutions, is reinforcing its commitment to customer-centric product innovation with the launch of its new Design and Innovation Centre in Chester, UK. This pioneering hub will accelerate product development, enhance manufacturing capabilities and advance Mainetti’s sustainability initiatives. This milestone follows the expansion of Mainetti's paper hanging division, strengthening its commitment to circular design and supporting the broader strategy to better serve global customers.
Equipped with the latest CAD technology, 3D printers and laser cutters, the state-of-the-art facility allows Mainetti to conceptualise, refine and perfect packaging solutions before production. This enables quick iterations to improve ergonomics and durability, accelerating market entry while optimising material usage. By assessing strength, flexibility and biodegradability, customers can create packaging that protects products and reduces environmental impact, ensuring efficiency and recyclability.
“The launch of our Design and Innovation Centre marks a significant milestone for Mainetti,” said Mike Jones, Head of Innovation and General Manager at Mainetti. “It reinforces our commitment to advancing sustainable retail packaging solutions that evolve with our customers' needs. As we enter this next phase of global growth, we remain dedicated to putting our customers first, driving innovation across our global operations and setting new industry standards.”
Strategically located in Chester, UK, the Centre benefits from the region’s strong expertise in design, engineering and product innovation. With over 60 years of industry experience embedded in Mainetti’s team, the facility will serve as a global hub for collaboration, uniting teams across EMEA and APAC. With digital product development and collaboration tools, the organisation will facilitate joint projects with retailers, industry stakeholders and sustainability experts, driving faster and more scalable product development cycles.
“This is more than just a product development centre, it’s an investment in the future of packaging,” said Roberto Peruzzo, CEO of Mainetti. “With the increased demand for innovation in packaging, our cutting-edge testing tools ensure durability, flexibility and reduced environmental impact. We look forward to the breakthroughs that will set new industry benchmarks and enhance customer service.”
The Mainetti Design and Innovation Centre is a catalyst for new ideas, bringing together R&D specialists, industrial designers, product engineers, and retail partners to address key industry challenges. It will serve as a platform for exclusive pilot projects, workshops and live demonstrations, showcasing the latest advancements in packaging technology. Through innovation, design and circular solutions, Mainetti empowers its customers to lead the industry in responsible and forward-thinking packaging solutions.