The right packaging is a decisive factor for success at any point of sale. But what steps can be taken to fulfil the increasingly complex requirements for both materials and design? With its new service for packaging development, the Interzero Recycling Alliance is now helping businesses to find sustainable and competitive solutions for their products: packaging that optimally protects the product while strengthening the brand, and meets all expectations for environmental protection and circular capabilities.
With ‘Made for Recycling’, the Interzero Recycling Alliance has long been setting international standards for the analysis and optimisation of packaging recyclability. As a dual system from Europe’s leading circular service provider Interzero, the company also covers the entire packaging cycle.
The new service from ‘Made for Recycling’ covers the entire process of packaging development from the initial product idea through to the final packaging. The packaging engineers work with their customers to identify made-to-measure solutions that are technologically mature and meet the toughest ecological standards. After investigating potential alternatives, costs and availabilities, the experts then propose a tailor-made complete solution. From the selection of the material and easy filling to the ‘Made for Recycling’ quality seal: businesses receive packaging that meets the latest market requirements and legal standards – while also cutting a good figure on store shelves for a long while to come.
But not just that: Through sustainable packaging design, companies can benefit from reduced fees and thus save costs. Packaging that does not fulfil the requirements of eco-modulation, on the other hand, is taxed at a higher rate than environment-friendly packaging. The so called eco-fee modulation is a concept in which packaging fees are introduced on the basis of sustainability, e.g. the recyclability of packaging.
Interzero Recycling Alliance has already carried out successful pilot projects as part of eco-fee modulation. We analyse the packaging for the respective target markets in order to check the recyclability of the packaging. The certification can then be communicated in a legally compliant manner. In this context, it is also assessed whether there are opportunities for cost savings in relevant countries or whether the company is already classified in the best possible licence group.
The evaluation shows which countries have implemented eco-fee modulation already. In addition, Interzero Recycling Alliance provides information on whether your packaging is already entitled to benefit from eco-modulation and how high the financial savings are. As a customer, you will also receive optimisation tips if the packaging does not yet have the design to benefit from reduced Eco-Fees.
Get in contact with us for more information: made.for.recycling@interzero.de or or visit us at FACHPACK in hall 6 stand 209 for a personal exchange.
About Interzero Recycling Alliance
The recycling alliance of the recycling service provider Interzero is aimed at all companies that not only want to fulfil their legal obligation to obtain packaging licences, but also want to take responsibility for closing recycling and raw material cycles themselves. The experts provide advice on recyclable packaging design, support manufacturers with questions relating to the use of recyclates in the production process and award the ‘Made for Recycling Interzero’ seal. Further information can be found at http://alliance.interzero.de.