Maximum customisation, innovative design, exclusivity, and sustainability. These are the attributes that characterize the distillery bottle catalog presented by Estal, the leading company in premium packaging development, at Imbibe (London Olympia) from the 3rd to the 4th of July, the most relevant trade fair in the drinks industry in the United Kingdom, with over 250 exhibitors and more than 5,500 attendees.
The distilled spirits industry is constantly evolving, and among the current market demands is the search for a unique and distinctive image in bottles, carefully designed using sustainable materials. With this in mind, Estal offers its customers the possibility to meet all trends in a single package that each brand can customize from scratch to adapt it to the essence of their product.
Thanks to the endless personalisations possibilities offered by Estal's catalogue, one-of-a-kind packaging can be achieved from a standard bottle or by selecting the ultimate customisation option through the creation of a unique mold, exclusively designed for the brand. It is tailor-made with the aim of launching an iconic packaging solution in the market.
The Rude collection for distillery differentiates itself for the use of Wild Glass, 100% recycled PCR glass. It is a collection of bottles with a Choker neck with the possibility to complete it with the Corkcoal closure, which combines cork and activated charcoal. When combining these two noble materials, we accomplish to reduce the waste generated through the production process and it is possible to completely eliminate the use of chemical bleaches.
Another popular innovation by Estal is Doble Alto® design, which features a double height in the base, acting as a podium without increasing the amount of glass required for its manufacturing. The product looks taller, and it is perceived as robust and important, making it stand out.
For companies seeking packaging with a distinctive character, the Wildly Crafted bottle collection puts the hand-made and the artisan aesthetics at the center, embracing the craft appeal found beyond ecological awareness.
Strong presence in the UK
Many prestigious spirits producers in the United Kingdom have already started their collaboration with Estal: Scottish distiller Angus Dundee, known for its Tomintoul and Glencadam whiskys is one of them; also gin manufacturer Hayman’s and the organic whisky distiller Nc'Nean. North Point Distillery with their small batches of authentic Scottish spirits and Dr. Eamers set in the heart of The West Midlands. Accolade Wines, with award-winning brands like Grant Burge, House of Arras, Hardys, Houghton, and St Hallett, and the world's largest mail-order wine retailer, Direct Wines are also relevant clients in UK.
North Point Distillery and Dr. Eamers
Estal's presence in the British market also extends to the field of design through top-notch collaborations with award-winning designers who took part in Make a Mark, a design project created by Estal in collaboration with Leonhard Kurz and Avery Dennison: Pocket Rocket Creative (MxM 1st edition) and Black Eye Project (MxM 2nd edition).
Other noteworthy design studios that have collaborated with Estal are Denomination, Elmband Creative, Conor Smyth, Made Thought, GetLux, and Freytag Anderson among many others.
The international consolidation of Estal has been one of the reasons that allowed the company to increase its revenues by 74.4% in 2022, going from 39.3 million to 68.6 million euros. The success of its innovations is another reason for the company's significant growth.