A demand for increased on-pack information on larger products has led to Denny Bros producing a supersize twist on their popular peel and reveal label.
The global leader in multi-page labelling and printing solutions is this year celebrating 80 years in business.
And it has marked the occasion by launching a significantly larger version of its popular multi-page label.
Answering an increasing call from customers across different sectors, the extra large peel and reveal label expands the possibilities for on-pack information - offering unprecedented space for critical details, marketing content and multilingual translations.
The company said this will be particularly helpful for applications previously limited by standard label sizes, such as paint tins and other large containers.
Graham Denny, Managing Director of Denny Bros, said: “The larger peel and reveal label addresses a long-standing challenge for manufacturers requiring extensive information on their products.
“For years, brands have had to contend with the confines of traditional labels when they need to include a lot of information – whether it's regulatory data, usage instructions, or extensive marketing copy.
“While Denny Bros is hugely proud of our history and 80 years in business, we will always be forward-thinking and will always work with our customers to find the right solutions to their needs.
“Our new larger label space opens up a world of new applications. Imagine the possibilities for paint manufacturers who need to include safety data sheets, extensive colour charts and detailed application instructions directly on the tin, all within a single, elegant label."
By providing a substantially larger printable area that remains compact on the packaging, Denny Bros enables brands to convey more details without compromising shelf appeal or requiring additional packaging components.
Working across different sectors, the company believes the new product will be perfectly suited for products like paint tins, industrial containers, large food packaging and agricultural chemicals where space for information is at a premium.
In keeping with Denny Bros’ famed peel and reveal labels, the new product will be moisture resistant, durable and offer a range of multi-lingual capabilities as well as remain a fully recyclable label.
Mr Denny added: “We would like to invite businesses across all relevant sectors to explore the transformative potential of the new larger Peel and Reveal label, with samples and consultations available upon request.
To find out more, please visit the Denny Bros website https://www.dennybros.com/.